Tag Archives: Story Genius

Story Coach and SCBWI-CenCal Workshop Leader Lisa Cron on Plot vs. Story and Why Backstory is Crucial to Both

04 Friday Jan 2019

Posted by in Author's Perspective, Central Coast, Tips and Tools, Tri-Regional News

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By Ann Rousseau Smith, SCBWI CenCal News Liaison

Lisa Cron, story analyst, speaker, UCLA Extension Writers’ Program instructor, faculty member of the School of Visual Arts MFA program in New York City, and author of Wired for Story and Story Genius, will be leading a workshop, Wired for Story: Becoming a Story Genius with Story Coach Lisa Cron, on Saturday, February 16, 2019, in Santa Barbara.

Lisa has worked as a story consultant for Warner Brothers and the William Morris Agency. As a story coach, she has helped writers, nonprofits, educators, and organizations master the power of story.

Lisa agreed to answer some questions ahead of her February workshop.

ANN ROUSSEAU SMITH: We are looking forward to your visit to the SCBWI CenCal region. What is a story coach? Continue reading →

Lisa Cron: Story Coach’s Perspective, Writer’s & Illustrator’s Day Faculty

31 Friday Mar 2017

Posted by in Author's Perspective, Writers Days

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Lisa-Cron-Photo-229x300Author and story coach Lisa Cron writes books for writers, but she doesn’t teach writing.

In her books Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers from the Very First Sentence and its follow up Story Genius: How to Use Brain Science to Go Beyond Outlining and Write a Riveting Novel (Before You Waste Three Years Writing 327 Pages That Go Nowhere), Cron maintains that it’s not beautiful prose that captures readers, but the emotions driven by story.

“If beautiful writing is what we really crave, would 50 Shades of Grey have sold 100 million copies?” she asked during her keynote speech at Writers & Illustrators Day on Feb. 25.

Throughout her speech, she gave attendees a snapshot into the science behind storytelling that will help craft a work of fiction that is more than “a perfectly-penned ‘who cares?’”

“Writing is the handmaiden of story,” she said.

And what exactly is story?

Continue reading →