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Author Tips, illustrator tips, in-store events, Katie Orphan, marketing, promotions, published, The Last Bookstore
By Katie Orphan, manager of the Last Bookstore
One of the best aspects of working in a bookstore is making author events happen. We want them to be great for the author as well as the audience, and I’ve got some tips to help.
Before the event happens, there’s a lot to do. If you’re an illustrator, partnering with your author for the event, or vice versa, can help a lot. You each bring a special part of the creative process to the table, and being able to use your individual talents during the event makes it extra special. If you’re flying solo, don’t despair, there’s still plenty more you can do. Continue reading