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authors, Elephant Bookshelf Press, JKS Communications, marketing, publicist, publicity, publishing, Robert Mellette
by R.S. Mellette
Many of us have said, “When I get my book published, I’m going to spend the advance on my own publicist.” Advances have become the subject of myth, but the debate rages on about how much, if anything, an author should spend on publicity, marketing, giveaways, etc. My book, Kiya And The Morian Treasure, will be out April 26th and I happen to have some money to spend, so follow along over the next few months to see how much, how, and where it’s spent. And if it’s worth it.
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